Sr. Exec/AM – Digital Marketing

From 2 to 6 year(s) of experience
₹ 15,00,000 - 20,00,000 P.A.

Job Description

Key Responsibilities

  • Develop and execute the paid campaign strategy across google, LinkedIn, intent data platforms, etc that will enable the generation of a Marketing Qualified Pipeline across countries 
  •  Design, implement and own the performance of the whole funnel, from the first contact to conversion. 
  •  Own and distribute the given budgets across channels to achieve the business objectives 
  • Develop the performance tracking reports and frameworks of the Digital Marketing Activities 
  • End-to-end management of existing paid campaigns and email campaigns, tracking & monitoring of relevant KPIs, metrics, analysis of results, and calibration of campaigns to maximize ROI.
  • Provide insights, recommendations, and action plans based on the study of the performance report. Implement relevant A/B and multivariate testing on the campaigns, Landing Pages, and other appropriate channels or platforms as necessary to improve campaign performances 
  •  Execute email marketing campaigns and build processes in the marketing automation platform
  •  Collaborate with marketing managers globally to understand their marketing program objectives and define data segments Using 
  • marketing automation systems recommend solutions and provide data and campaign configuration support to marketing stakeholders
  •  Analyze data and work on the conversion (open rate, click rate, and eventual conversion success)
  •  Use, monitor, and report issues of automation processes when appropriate 
  • Remove barriers to technology for demand generation success. 
  • Navigate and become an expert on internal tools and systems, lead management, and GDPR policies to enable marketers to build campaigns with ease 

Experience & Knowledge

  •  Doer, an ambitious and positive professional with strategic thinking
  • A curious, creative, data-driven, detailed individual with strong analytical capabilities 
  •  Ability to work independently and take strategic decisions 
  •  Exercised functions with international exposure in B2B SaaS Environment 
  •  Possesses Project Management skills 
  •  Proficiency in English. Excellent writing and communication skills 
  •  Ability to create and design content for various platforms 
  • 2-5 years of working experience in a Digital Marketing role specializing in SEM, PPC, and eMail campaign strategy development and execution 
  •  In-Depth Knowledge and experience of Google Ads, LinkedIn Ads, Google Analytics, Hubspot, Salesforce, Zoom info, and Intent Data


Role:Digital Marketing - Other

Salary: 15,00,000 - 20,00,000 P.A.

Industry:Courier / Logistics

Functional Area:Marketing & Communication

Role Category:Digital Marketing

Employment Type:Full Time, Permanent

Education

PG:Any Postgraduate

Company Profile

Oges Solutions Private Ltd

Oges Solutions Private Ltd

Company Info
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Contact Company:Oges Solutions Private Ltd

Address:5th Floor, Tower-B, B-506A and B,, Gurgaon, Haryana, 122011, GURGAON, Haryana, India